Horses Helping Horses New Equestrian Product Site Launched With 15 to 20 percent of Proceeds to Benefit Brooke USA

Lexington, Ky. – Dec. 10, 2016 – Horses Helping Horses has launched their new equestrian product site, and will also be a supporter of Brooke USA. is a new equine and equestrian website offering thousands of items, that gives 15% to 20% of sales to equine charity.   An independent commercial web site, Horses Helping Horses donates to Brooke USA, which is the fundraising affiliate of Brooke -the world’s largest international equine welfare charity. Brooke USA exists to fund Brooke’s global equine welfare programs and to steward donor funds to the most needed programs.

The site will be a wonderful addition to the equine marketplace, allowing consumers to purchase top quality products at excellent prices while also supporting the important work of Brooke USA.

Ron Friedson, President Horses Helping Horses’ sponsor, FHF LLC, noted that “This is a chance for us to give truly significant funds to improve the lives of equines living and working in the most extraordinarily harsh and difficult conditions, and to improve the lives of their owners as well, through direct support, education and training.  I strongly recommend a visit to, you will become as convinced as I of the need to support this wonderful organization.”

Last year alone, Brooke reached more than 1.8 million working horses, donkeys and mules across Africa, Asia, Latin America and the Middle East. Brooke’s staff includes vets, animal welfare experts, and advocacy and development specialists, dedicated to improving the lives of equine animals, and of their owners.  Horses Helping Horses’ donation level is extraordinary; unlike many sites that give a small percentage of sales to a charity, it not only makes this high level of donation from each sale to Brooke USA, but does so without inflated pricing.   Major name brands are sold at the lowest factory permitted prices.

Brooke’s equine welfare programs around the world are helping working animals like these in Guatemala, which also benefit the owners who depend on them. Photo by Enrique Urdaneta-Alamo for Brooke USA

“Brooke USA is incredibly appreciative of this initiative by Horses Helping Horses,” said Brooke USA Executive Director, Emily Marquez-Dulin. “We are so pleased when companies understand the importance of our mission and support us in an ongoing way like this.”

At inception, more than 50 brands comprising over 2,700 items are represented, including Pessoa, Mountain Horse, Veredus, Ovation, Romph and many others familiar names.  A complete range of products for horse and rider, including saddles, tack, boots, and riding wear for both English and Western riders is offered.

Please visit to help Brooke USA take care of hard working and often underfed and abused horses, mules, and donkeys around the world through your purchases!


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