MARS EQUESTRIAN™ Named 2019 Upperville Colt & Horse Show Premier Sponsor and 1853 Club Presenting Sponsor

Upperville, Va. – April 23, 2019 – As the oldest running horse show in North America, the Upperville Colt & Horse Show (UCHS), presented by St. Bride’s Farm, is proud to offer another year of exciting international competition and welcome back MARS EQUESTRIAN™, along with its affiliate brands, as the event’s 2019 premier sponsor in addition to being the presenting sponsor of the luxurious 1853 Club and hunter/jumper riders’ lounges.

“In MARS EQUESTRIAN’s pursuit to enrich lives and our community, the Upperville Colt & Horse Show presents a meaningful opportunity to extend our commitment to an enduring legacy of horse sports at all levels from the enthusiast to the local hunter to the grand prix ring,” said Bridgett McIntosh, MARS EQUESTRIAN director.

Mars, Incorporated is a family-owned business with more than a century of history making diverse products and offering services for horses, people and their pets. The MARS EQUESTRIAN mission is to improve the lives of horses, pets and the people who love them. Its vision is to develop an enduring equestrian legacy bridging society, science and sustainability.

As always, exhibitor satisfaction and comfort is a top priority for UCHS. During the seven-day event, exhibitors can relax in one of two air-conditioned riders’ lounges onsite, generously sponsored by MARS EQUESTRIAN.

Geoffrey Galant, vice president of MARS EQUESTRIAN, added, “Mars, Incorporated has been a strong supporter of the Upperville Colt & Horse Show for many years and we are thrilled that MARS EQUESTRIAN will now be the premier sponsor. Through this extended partnership, we hope to honor the equestrian legacy of Mars and support the principles that the Upperville Colt & Horse Show was founded on 166 years ago. We look forward to engaging with competitors and fans with our iconic brands as we work to achieve our vision for horses, pets and the people who love them.”

For more information about MARS EQUESTRIAN, please visit


MARS EQUESTRIAN, a brand and sponsorship division within Mars, Incorporated, is the link between their iconic brands and the equestrian community. For generations, Mars has celebrated a rich equestrian heritage, and through purposeful partnerships, MARS EQUESTRIAN is committed to the sport and building an enduring legacy. From world-class competitions across all equestrian disciplines to stewarding the power of horses on society and sustainability, MARS EQUESTRIAN is dedicated to their mission of improving the lives of horses, pets and the people who love them.

About the Upperville Colt & Horse Show:

The Upperville Colt & Horse Show, founded in 1853, is the longest running horse show in the United States. Held June 3–9 in picturesque Upperville, Virginia, under the oaks, this iconic seven-day event has been highly regarded as a boutique attraction and a fixture on the schedules of Virginia locals as well as world-class equestrians. Featuring a FEI CSI4* rating and World Championship Hunter Rider (WCHR) designation, this is a can’t-miss event for both competitors and spectators alike.


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